Camouflage

Camo has traditionally been about disappearing into the background. This collection does the opposite. By reworking classic camouflage patterns with unexpected color and scale, these designs turn something utilitarian into something personal and visible.

This camo plays with the idea of visibility: choosing when to stand out, when to signal, and when to simply exist comfortably as yourself.

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    Seen Out in the Wilds

    Man in a blue t-shirt with colorful design standing in front of a house with flowers and plants.
    Two people wearing colorful hoodies standing close to each other outdoors.
    Man sitting on steps wearing a colorful graphic t-shirt with a store and people in the background.